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Aesthetics Unlocked

The business behind the clinic

Charge more.
Work less.

Business · 15 lessons · 10 weeks · self-paced

The 5K+ Formula™

Scope
15 lessons
Pace
10 weeks
Price
£799
Commitment
≈ 3 hrs/wk · 10 wks

The promise. Twelve modules across ten weeks. The complete UNLOCK PROFIT™ Framework I built my own award-winning clinic on, translated for practitioners who want consistent £5K+ months without burning out.

The 5K+ Formula is a business programme for UK aesthetic clinic owners. It teaches the niche, pricing, signature offers, and systems that build consistent £5K+ months without discounting or chasing the next trend.

  • Lifetime access

    Self-paced, no expiry.

  • Updates included

    As guidance evolves.

  • Yours to keep

    One-off payment, no rebill.

Counts toward NMC revalidation

CPD hours and a Completion Certificate for your portfolio. How to log this for revalidation.

Training is a professional expense. For working practitioners these courses may count as tax-deductible CPD, so part of the cost could come off your tax bill instead of going to HMRC. Check your own position with your accountant.

Try the teaching first

Start The 5K+ Formula Mini free. No card needed.

Start The 5K+ Formula Mini free
A practitioner books a client's next appointment on a tablet at reception.
Busy diary. Is the clinic paying you?

The transformation

Before the course→ after the course.

  1. Before the course

    Busy diary, but privately unsure if the clinic is actually paying you.

    After the course

    Consistent £5K+ months. Numbers you can trust. A monthly read-out that drives decisions.

  2. Before the course

    Discounting to fill the diary. Racing on price.

    After the course

    Confident pricing that holds. Premium fees backed by clinical reasoning and signature offers.

  3. Before the course

    Trying to be everything to everyone. Marketing that sounds like every other injector.

    After the course

    A clear niche, a one-line brand statement, and the 3–5 signature offers your clinic is famous for.

  4. Before the course

    Living inside your own diary. Owning every booking, every reminder, every follow-up.

    After the course

    Systems that hold the clinic without you. Pre-consult, consult, post-treatment, reactivation, automated where it should be, personal where it matters.

  5. Before the course

    Running on instinct and exhaustion.

    After the course

    An hour-a-week business rhythm. Forecasts, reviews, and the compound effect of small decisions made consistently.

Inside the lesson

Editorial lessons, built to be read.

Each lesson runs as a clean editorial article and ends with the next lesson cued up. Mobile-first between consultations and keyboard-navigable at your desk.

  • Patient-specific examples and practical prompts
  • Per-lesson progress tracking, with the next lesson queued up
  • Keyboard navigation for desk study (arrow keys / J–K)
  • Calm typography, no auto-play video, no marketing pop-ups

What you’ll learn

The outcomes,not just the topics.

  • The UNLOCK PROFIT™ Framework
  • Three Pillars of the Clinical Core
  • Signature offer building
  • Confident pricing & systems
See every outcome
  • Client journey mapping
  • Monthly business rituals
A practitioner hands a smiling client a card at the end of her appointment.
A practitioner and her receptionist plan the week ahead together.
Confident pricing that holds.

The curriculum

15 lessons.Built to ship change.

  • 01
    Module 1: Niche

    The Three Pillars of the Clinical Core: Expertise. Excitement. Economics. The exercise that turns a generalist clinic into a destination practice.

  • 02
    Module 2: Branding

    Voice, visual, and the one-line proposition that turns “another injector” into “the practitioner I trust.”

  • 03
    Module 3: Leveraging

    Where your time, energy and authority compound, and the busywork to drop today.

  • 04
    Module 4: Optimise the client experience

    Pre-consult, consult, post-treatment, reactivation. The four touch-points that decide whether one client becomes ten.

  • 05
    Module 5: Create authority via content

    Educational content that converts without pandering. The minimum-viable rhythm that fills the diary.

  • 06
    Module 6: Becoming fully booked

    Diary management, retention, the invisible scarcity that makes you the practitioner they wait for.

  • 07
    Module 7: Pricing mastery

    How to set, hold, and raise prices without losing the clients you actually want.

  • 08
    Module 8: Refine your sales skills

    Ethical sales as patient-centred guidance. Closing without ever sounding like a salesperson.

  • 09
    Module 9: Organise your operations

    The systems, SOPs, and rhythms that keep a busy clinic from owning your weekends.

  • 10
    Module 10: Forecast & scale

    Numbers you actually run on. The monthly read-out that decides what to grow and what to cut.

  • 11
    Module 11: Long-term strategy

    Where the practice goes in year three, five, ten, and how to plan back from it.

  • 12
    Module 12: The compound effect

    Integration & reflection. Why the practitioners who stay still eventually win. Certificate of Completion.

Why I teach this

I’m Bernadette Tobin, RN, MSc.

Nurse, senior lecturer and founder of award-winning Visage Aesthetics. I built Visage Aesthetics on the UNLOCK PROFIT™ Framework.

Recognised by the industry

  • 2026
    Shortlisted

    Independent Education Awards 2026

    Business Awards UK

  • 2026
    Nominee

    Educator of the Year 2026

    Beauty & Aesthetics Awards

  • 2026
    Winner

    Best Non-Surgical Aesthetics Clinic 2026 (Essex)

    Health, Beauty & Wellness AwardsFounder, Visage Aesthetics

Bernadette Tobin RN MSc, founder of Aesthetics Unlocked, reading her tablet in clinic.

What’s included

Everything thatcomes with enrolment.

  • 15 lessons across 10 weeks · self-paced access
  • The complete UNLOCK PROFIT™ Framework
  • Niche · branding · pricing · systems modules
  • Worksheets and templates inside every module
See everything included
  • Certificate of Completion
  • Lifetime access, including future updates
A practitioner talks business with a mentor over coffee after clinic.
Systems that hold the clinic without you.

Frequently asked

Before youenrol.

  • When can I start?

    Immediately. The 5K+ Formula™ is self-paced. You can begin Module 1 the day you enrol and work through the ten-week programme at the pace that fits your clinic.

  • What if I already have a busy clinic?

    The 5K+ Formula™ is built specifically for practitioners who are already in clinic but feel busy-not-paid. It assumes you've got the technical skills, the work is on niche, pricing, signature offers, and the systems that turn busy weeks into profitable ones. Twelve modules across ten weeks, designed to fit alongside a working clinic.

  • How much time per week?

    Plan for around three hours a week, including the business rituals you apply inside your clinic. The framework is designed to integrate into your week, not replace it. Ten weeks total, twelve modules.

  • Will it teach me marketing?

    Yes, but ASA-safe, ethical, content-first marketing. Not Instagram tactics, not paid ads. The marketing module is anchored to the same regulatory framework taught in the RAG Pathway.

  • Do I get 1-1 support?

    The 5K+ Formula™ is self-paced, not a live cohort. There are no group calls or director meetings inside the programme; the work is in the modules, the worksheets, and the framework you apply inside your own clinic. 1-1 support sits outside this programme, speak to us directly if you're looking for that.

  • Who is the 5K+ Formula™ for?

    UK aesthetic clinic owners who are already in clinic but feel busy, not paid. It assumes you have the technical skills; the work is on niche, pricing, signature offers and the systems that turn busy weeks into profitable ones.

  • What do I get when I enrol?

    Fifteen lessons across ten weeks with self-paced access, the complete UNLOCK PROFIT™ Framework, modules on niche, branding, pricing and systems, worksheets and templates inside every module, and a Certificate of Completion.

  • How long do I have access?

    For life. The 5K+ Formula™ comes with lifetime access, including future updates, and you can begin Module 1 the day you enrol.

  • Does it count toward CPD?

    It is structured for CPD evidence and closes with a Certificate of Completion you can add to your portfolio.

  • Can I get a refund?

    Our terms say: “Course enrolments are non-refundable. You're paying for lifetime access to the content as it exists at the point of purchase, plus every future update at no additional cost. Take a free taster first if you want to be sure the teaching style fits before you commit. If something genuinely goes wrong with your access, email hello@aunlock.co.uk and I'll make it right.” Read the full terms.

  • What is a treatment calendar?

    A structured plan for a client's year, built around their presenting condition and treatment goals. It is agreed at the consultation as a clinical plan, with the expected timeline and the appointments that will carry the client through it. Acne, rosacea and hyperpigmentation all respond better to consistent, staged treatment than to one-off visits. More in the Journal: Treatment Calendars, Retention, and Predictable Income in Aesthetic Practice.

  • Should I charge a consultation fee?

    Yes. A fee that covers your time shows your assessment has value independent of any treatment sale, and patients who pay one are more likely to follow through on a treatment plan. Work it out from a break-even figure: fixed monthly costs plus your target income, divided by your billable hours. That number is your floor, not your ceiling. More in the Journal: Setting Your Consultation Fee: A Pricing Framework for UK Aesthetic Practitioners.

Ready to enrol?

The 5K+ Formula™ , £799

Enrol now · £799

The 5K+ Formula™

£799

Enrol now